03 - 04 December, 2024
Sopwell House, St Albans
As all media spend moves to programmatic trading, Fenestra uses cutting-edge, “always on” technology to independently track and improve financial performance across and through advertisers’ global programmatic supply-chain.
We deliver a cross-platform, customisable solution for enterprise scale buyers to quickly and simply understand and improve ROAS from their programmatic advertising investments. Our analytics dashboard can provide nr. real-time, insights into buyers’ programmatic media spend across any programmatic platform and channel globally. Fenestra’s established data ecosystem includes most Tier 1 DSPs, SSPs and 3PAV vendors.
SkylightTM – our recommendations engine – creates personalised, granular recommendations for internal or external programmatic traders to act on that improve their programmatic ROAS and minimise the wastage inherent in sample-based, post-campaign audits.
Sophisticated digital marketing organisations like Kindred, Deutsche Telekom, Betway and their performance marketing AoRs use Fenestra’s technology and consulting services to improve ROAS >20% and save up to 1/3rd of their teams’ day in reporting and optimisation.