03 - 04 December, 2024
Sopwell House, St Albans
About Thinkbox
Thinkbox is the marketing body for commercial TV in the UK,
in all its forms. It works with the marketing community with a single ambition:
to help advertisers get the best out of today’s TV.
Its shareholders are Channel 4, ITV, Sky Media, Turner Broadcasting and UKTV,
who together represent over 99% of commercial TV advertising revenue through
their owned and partner TV channels. Associate Members are Discovery Networks Norway, Disney, TAM Ireland, Think TV (Australia),
thinktv (Canada), TVN Media (Poland), TV Globo (Brazil), TV 2 (Norway), TV 2
(Denmark), DSTv (South Africa), and Virgin Media. Discovery Networks UK &
Ireland and STV also give direct financial support.
TV has more to offer advertisers than ever before. In a
cluttered media world, with new voices clamouring for advertisers’ attention,
TV continues to stand out as proven, trusted and – most importantly –
pre-eminently effective.
TV shapes popular culture. The investment our broadcasters
make in premium quality TV shows catering to every taste – and available on any
screen you wish – creates an advertising environment that is second to none.
From ensuring that the facts about TV are known (and myths
challenged) to understanding how and why TV advertising works, explaining how
TV is changing, showcasing innovative and affordable solutions and constantly
providing the rigorous proof of effectiveness that advertisers need, Thinkbox
is here to help businesses meet their marketing objectives.
Thinkbox is a member of The Global TV Group, the informal
grouping of TV broadcasters, sales houses, and trade bodies in Europe, the USA,
Canada, Australia and Latin America. The Global TV Group is a forum for sharing
knowledge, exchanging best practice and collating global TV intelligence www.theglobaltvgroup.com.