ProcureCon Marketing Connect 2026 | Marketing Procurement Event

Join 70+ marketing procurement leaders from Europe’s top brands as they convene under Chatham House Rules for the industry’s most dynamic benchmarking and networking experience.

At ProcureCon Marketing Connect 2026, dive into the breakthroughs redefining marketing procurement – from bold new operating models and a rapidly evolving agency landscape to cutting-edge, data-driven approaches to value creation, performance measurement, and supplier innovation – arming leaders to move faster, think bigger, and stay ahead of what’s next.

2025 Speakers Included:

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Built for practitioners, by practitioners. Participate in candid discussions from innovators sharing real strategies that drive sourcing success.

Rob Turner

Chief Procurement Officer Deliveroo

Izzy Safdar

Global Procurement Head - Marketing, Corporate Real Estate Services and Banking Ops Barclays

Daniel Ebert

Head of Global Procurement Marketing Activation and Intelligence Beiersdorf

Hannah Whittall

Global Sourcing Director Marketing Services L’Oreal

Christian Fuchs

Global Head of Indirect Procurement Swarovski

Rebecca Bellairs

Head of Marketing Procurement Asda

Arnaud Thoni

Global Head of Procurement, Sales and Marketing Heineken

Marion Villette

Global Marketing Procurement Head Bayer

YOUR SOURCE FOR

Insights
Networking
Connections
Knowledge
Inspiration
Solutions

This Year’s Focus

OXFORD STYLE DEBATE:

AI will make traditional agency remuneration models obsolete - FOR and AGAINST. Join a lively, head-to-head debate as industry leaders argue for and against the motion that AI will disrupt and eventually eliminate traditional agency compensation models.

This Year’s Focus

KEYNOTE SOAPBOX:

How to implement actionable strategies to attract top-tier talent in marketing procurement and build an environment that fosters long-term retention.

This Year’s Focus

DRILL DOWN ROUNDTABLES:

What internal processes and tools have proven most effective in enabling content production at scale without compromising on brand or creative quality?

Advisory Board

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The invaluable insights of our advisory board help shape our agenda, ensuring we address the most relevant and impactful topics for the community.

Brioney Moore

Global Category Lead – Marketing Agencies Reckitt

Paula O’Reilly

Global Category Senior leader, Marketing Procurement BP

Craig Butler

European Procurement: Customer Marketing Category Diageo

Philipp Schuster

Agency and Marketing Partnerships Director Bayer

Tina Fegent

Director Tina Fegent

Nick Louisson

Director of Agency Services ISBA

Marco Dogliani

Global Head of Marketing Procurement Beiersdorf

Laura Forcetti

Director, Asia Pacific WFA

“ProcureCon Marketing Connect is a hub that brings together a wealth of knowledge and experience under one roof. I always come away with fresh ideas sparked through lively debates and coffee chats with peers.”

Alison Aylward

Senior Marketing Procurement Manager, Sage

"A well-organised event with insightful presentations and honest discussions around marketing procurement.”

Anna Fedotova

Global category manager Marketing, Husqvarna group

“The event brought together many of the marketing procurement leads that are at the forefront of the profession to talk about the factors that are influencing marketing procurement now and into the future. This was a really engaging and valuable event.”

Rob Turner

CPO, Delivero

“Attending ProcureCon Marketing Connect was an invaluable experience. The event provided deep insights into marketing procurement transformation, supplier diversity, and AI-driven ROI strategies.”